Why I Quit My 8-5 Job and Started a Fractional CMO Marketing Company

Hey there! I’m Ruben, the formerly unemployable founder of 8 SIGNAL (that’s *mostly* a joke, but being outspoken with lots of ideas never made a great employee)! A little about me: I was raised in a Mexican household where business and entrepreneurship were the norm. I love tinkering with ideas, and woodworking is my favorite […]
How to Format Your Website Content Inside of a Google Doc
Writing your Unique Selling Proposition

Your USP answers a basic question: “Why should I do business with you versus every other option, including doing nothing?” It’s more than just a slogan or a tagline. Here are USP examples we featured on our blog: “Fresh, hot pizza delivered to your door in 30 minutes or less, guaranteed.” – Domino’s Pizza “When […]
How to Write Benefits Statements for Your Business

Benefits: Tell visitors about your benefits, not your features Want your website to really shine? Then focus on the benefits customers gain from working with you rather than just the products and services you offer. Before you jump in and begin writing the content for your website, it’s important to make sure you can clearly […]
How to pick a domain name

“Remember that a person’s name is to that person the sweetest and most important sound in any language.” Dale Carnegie Just like selecting a name for your business, picking the perfect domain name for your business is a big step. For many of us, it can mean days, weeks, or even months trying to come up with the […]
Servicio de MercadoTecnia: “Un trato personalizado” – Hector Santana, Rio Grande Urology

Confio en ustedes y sé que no necesitan supervisión constante. La atención personalizada y el efecto que le ha dado Tiffany al contenido a sido muy detallada y específica. Se nota que hay un interés de parte de ustedes en estar empapados en nuestro negocio. Aunque 8 Signal no cuenta con un título médico, demostraron ser tan detallados que dejan la impresión como si Rio Grande Urology fuese negocio de ustedes.
Outsourced Marketing: “I knew 8 Signal would provide highly personalized attention” – Hector Santana, Rio Grande Urology

I knew 8 Signal would provide highly personalized attention and be highly motivated to do a great job. I didn’t really have any reservations in hiring 8 Signal. When Ruben contacted me, I was ready for change. I was motivated to hire them because they are a new company. I knew that they would provide […]
“We really value how streamlined our marketing has become” – Tommy Tinajero

8 Signal helps us spend time on the tasks that are going to be most effective for us. Since we started working with 8 Signal there’s been a definite growth in the number of people who are paying attention to us and the people we are reaching has grown. Our marketing has become more streamlined. It’s not haphazard and it’s not an insurmountable task. It’s something that makes sense and it’s not hard for us to manage.