Making the Marketing and Design Process as Painless as Possible

8 Signal’s website redesign and relaunch gave us a chance to experience our own customer service. A close friend and financial advisor often reminds me, “La tortuga siempre gana,” or, “The tortoise always wins.” In English, you will recognize that this quote refers to the fable of the tortoise and the hare. We often restate […]

A Professional Website in 5 Days without the High Price Tag?

A Professional Website in 5 Days without the High Price Tag?

You’ve come to terms with it. You need a website. You’re not really sure how to go about getting one, or who to talk to. So you reluctantly start the process because you know “every business needs a website” or one of your prospects went with your competition because they actually had a website. Very […]

8 Signal Client Highlight: Las Cruces Magazine

Las Cruces Magazine Publisher

Las Cruces Magazine Publisher, Morgan Switzer-McGinley, Put Her Trust in 8 Signal – Did We Deliver? When Morgan Switzer-McGinley took over as publisher of Las Cruces Magazine in 2012, she inherited a website that was operational but outdated in both design and function. She did her best to make improvements to the site but found […]

The Day Bad Design Destroyed the Universe

The Day Bad Design Destroyed the Universe

You probably heard, Steve Harvey and Miss Colombia were recently the victims of bad design. If you ask me, it was pure marketing genius that he crowned the wrong contestant. Marketing skeptics like me are wondering if MAYBE it was done on purpose. After all, Miss Universe hasn’t gotten this much press in decades! Within […]

A Fun and Honest Website Design for Desert Devil CrossFit of Las Cruces

A Fun and Honest Website Design

A few of you have been curious about what kind of work we’re up to lately. It made us realize we’re doing a really poor job of sharing our work! In all honesty, in the early days I was a bit paranoid about competitors seeing what we were doing and trying to steal ideas or […]

Free Website Review: expatflat.ru – 6 Takeaways For Your Business Website

Free Website Review: expatflat.ru - 6 Takeaways For Your Business Website

Asking us to review his site was like asking a kid to go to Toys R Us and play with his favorite toys. Marketing is a switch that’s always on. In church, I think how Jesus was the most skillful marketer. Driving down I-10 in El Paso, I wonder “what the hell some creative type was thinking when they designed that billboard?”

Google is getting ready to crack down on website that aren’t mobile-friendly!

Google is getting ready to crack down on website that aren’t mobile-friendly

Google is getting ready to crack down on website that aren’t mobile-friendly! Does your website have wheels? Google knows your customers want the freedom to visit your website at anytime and on any device, just like a 16-year-old basking in the freedom of her first car. Desktop computers are no longer the standard for internet usage. Your prospective clients are most likely accessing your website from mobile 60% of the time!

Doing a Website Redesign for the Wrong Reasons?

Doing a Website Redesign for the Wrong Reasons?

Recently I ran across an article from Marketing Sherpa addressing the website redesign for a local business. This made me think, when is a website redesign the right approach? It’s difficult not to be biased when someone asks me if they should redo their website. After all, that’s one of the services we provide. Yet I realize it’s important to not be a carpenter who tries to solve every problem with a hammer.