Don’t Kid Yourself: The Trap of Business DIYs

body-builder-with-a-kettlebell-on-the-floor

Sometimes you can’t make it on your own Confession time. So I work out. I may not be an Olympian, but I consider myself pretty strong and I appreciate what my body is capable of. Naturally, I assumed my discipline in weight training and cardio would translate into being a (the?) star player on my […]

Case Study: Creating an Artful Website for the Tom Lea Institute

About Tom Lea Institute The Tom Lea Institute in El Paso is a non-profit organization that celebrates and shares the art and writings of renowned artist Tom Lea. They are dedicated to developing new audiences and strengthening existing relationships with art, education, history, and literary constituencies through their events, tours, and website.azine. October is nationally […]

Google My Business: Our 4-Step Guide to Setting It Up Right the First Time

Our 4-Step Guide to Setting It Up Right the First Time

Do you Google? Most people don’t search the internet anymore. They Google. It’s become a verb for about 87% of the world’s internet browsing population (full-disclosure: I made that statistic up). What about your local business? If your business is online or brick and mortar, like it or not, you need Google. It’s estimated that globally over 66 percent of desktop users and a whopping 92 percent of mobile users are using Google as their primary search engine.