Digital Marketing and Tacos: Two Lifelines During the Pandemic

digital marketing and tacos - two lifelines during the pandemic

Here’s a true story. I’ll bet you can relate:  It was 5:00 in the afternoon. I didn’t realize that it was already 5 pm because I’d been sitting at home, binge watching The Office (yes, Netflix, I want to keep watching … and I don’t appreciate that judgmental tone!). My kids “reminded” me that it […]

The Secret Tool of Effective Marketing to Actually Reach Your Target Audience

Icon with a yellow background of a blue funnel with arrows pouring into the top

We don’t really hear the word “transformation” anymore unless we’re talking about spiritual principles, butterflies, or the Transformer franchise. #BumblebeeIsTheBest #ButOptimusPrimeIsBetter But it’s such a great word! Transformation is exactly what should happen when your target audience comes in contact with your company, products, and services. And in reality, that’s what often happens! However, if […]

Work Smarter by Forging the Path for Your Target Audience to Find YOU

Dark grey “men’s bathroom icon” figures standing with one shining yellow figure standing with their arms raised.

Do you remember that classic game, “Where’s Waldo?” Such great memories. You’re lying on your bedroom floor with a large picture book spread open in front of you. Your fingers busily trace over countless faces as your eyes dart back and forth, scouring the page for Waldo. You’ve spent minutes, hours, days looking for him […]

How to Generate Online Reviews

how to generate online views

Tell me more about me It’s always nice to hear positive feedback. And it’s even better when other people (*cough* potential clients) tune in to the niceties and decide your business is worth a shot. The #1 place you need people talking about how awesome you are is in online reviews. Think about it — […]

Google Yourself — Your Online Reputation Precedes You

reputation word made of wooden blocks

A study conducted by BIA/Kelsey found that 97% of consumers do research online before going to a local business. And how do you do research online? Yep, you just type a business’s name right into your favorite search engine. In the digital world, the web is often our first and most important impression, and finding […]

Case Study: Measurable Strategies Helped Dockside Divers Increase their Leads and Sail Past the Competition

Magnifying Glass Focused on Strategy

[su_row] [su_column size=”1/3″] [/su_column] [su_column size=”2/3″ ] About Dockside Divers Dockside Divers is San Diego’s most reliable performance yacht care company. Dockside Divers services over 500 boats in select marinas throughout the San Diego area with hull cleaning, surveys, and topside cleaning services. [/su_column] [/su_row] [su_row] [su_column size=”1/3″][su_divider top=”no” size=”1″ margin=”18″] CHALLENGE How can Dockside Divers, […]

Case Study: Las Cruces Magazine moves from unclear SEO strategy to continuous and user-friendly optimization with 8 Signal

June Dockside Divers Case Study

[su_row] [su_column size=”1/3″] [/su_column] [su_column size=”2/3″ ] About Las Cruces Magazine Las Cruces Magazine is the premier lifestyle magazine of the Mesilla Valley. Las Cruces Magazine has sections on health care, area schools, real estate, the economy, arts, culture, festivals, restaurants, entertainment, and activities. You can find everything you need to know about the Las […]

Case Study: Solvere Global Solutions’ Responsive Website Allows Them to Focus on Their Business

All Types of Devices Connected to the Internet

[su_row] [su_column size=”1/3″] [/su_column] [su_column size=”2/3″ ] About Solvere Solvere is a leading professional advisory services firm focused on global employee benefits and business strategies. Solvere provides unique research and subject matter expertise to meet the demands of today’s global workforce, allowing their clients to focus on their primary mission. [/su_column] [/su_row] [su_row] [su_column size=”1/3″][su_divider top=”no” […]