4 Ways You Can Start Building and Capturing Links From Outside Sources

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As with any marketing activity, the first step in any link building campaign is the creation of goals and strategies. Unfortunately, link building is one of the most difficult activities to measure and control — but that doesn’t mean it’s completely out of your hands. Here are four ways you can start capturing and building […]

Google Yourself — Your Online Reputation Precedes You

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A study conducted by BIA/Kelsey found that 97% of consumers do research online before going to a local business. And how do you do research online? Yep, you just type a business’s name right into your favorite search engine. In the digital world, the web is often our first and most important impression, and finding […]